Following the launch of the Pick n Pay/EFA U15 Kick off Football Development Programme on the 16th February 2022 the in-store promotion of this programme has already been implemented and now in preparation of the football action the Eswatini Football Association (EFA) together with Pick n Pay will implement sensitization sessions on strategic places as per the locations of the Pick n Pay Stores. The major objective of these sensitization sessions is to orient the participating teams about this football development programme, and the schedule is as follows:
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